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Sunday
Aug092009

The Value of Voice

I just finished Jeff Jarvis' book, What Would Google Do? I have so many thoughts about it but one in particular keeps rolling around in my head like a loose marble.

Jarvis says that Google has created a society that values "creation, openness, connections, uniqueness, collaboration, and invention." Can't argue with that. My question involves how that relates to me as a news disseminator: What does this new Googley community want from me? What weight can and should a journalist's voice carry?

Admittedly, I've made mistakes in over-exercising my voice on the Internet. What I want to debate is whether or not they were really mistakes at all.

I am paid to be a reporter. In theory, I am supposed to be inherently unbiased in order to present a message to you, the viewer, and let you draw your own conclusions. But is that even possible? I am reminded of the argument by Supreme Court Justice Sonia Sotomayor in her recent hearings: "Life experiences have to influence you. We're not robots."

I've suffered backlash for blog posts, Twitter posts, and statements about my political beliefes on my broadcasts. I have criticized John McCain for not embracing the Internet and technology enough during his campaign. I have expressed confusion about Sarah Palin's resignation speech. I have expressed disappointment in California Proposition 8. As a journalist, do I give up the right to voice those thoughts? If so, for what greater good?

Jarvis calls for "personal political openness." He writes: "I'd like to see citizens use the web as personal political pages in which each of us may, if we choose, reveal our positions, opinions, and allegiances: the Facebook of democracy."

But what of journalists? Can and should we hop on the personal political openness manifesto? And is "unbiased" a fallacy? I may not always admire the stance of Fox News but at least the network is unabashed in its agenda and it succeeds because of that, not in spite of it. Sure they lose some, but the ratings show that they win more.

Molly Wood and I had a conversation about this very subject recently. We are both of the opinion that it is becoming increasingly impossible for journalists to be unbiased. In the digital age when you can choose any flavor of news you want, why would you choose vanilla? Why not choose the conversation that engages you? If you expect to interact with your media, why would you choose to interact with an opinion-less talking head? I wouldn't.

I do worry that a more partisan media will increase conviction bias, a phenomenon in which people ignore ideas and discussions that go against their own pre-established beliefs. It is certainly NOT desirable that we all isolate our own line of thinking but the Internet makes this nearly impossible. We are exposed to more thoughts, arguments, and sides of the coin and perhaps, ideally, this helps us to be more open in our thoughts.

Within the world of technology journalism, I certainly don't play it straight. I am vocal enough about the companies that get under my skin (Verizon FiOS, I'm looking at you!). But the question I crowdsource to you, dear reader, is this: Should it stop there or should we expect openness from ALL of our news disseminators in ALL areas?

In an effort to get the ball rolling, I will go right ahead and opine: I prefer openness. I don't want to keep my mouth shut for the sake of ratings. I know it is a risk, especially because I work for and represent a network. But isn't this what you want from your network? I don't mind a real discussion and I never mind being told that I am wrong. (It happened twice last week. See Thursday's episode of Loaded.) I want to have real discussions without pretending that I don't have ideas about the topics at hand. To heck with unbiased! It is a pretense and an affectation. Why not give open journalisms a beta run!? I think it is in fact what Google would do.
Tuesday
Jun302009

Personal Democracy Forum Brain Dump: Day 2

Monday
Jun292009

Personal Democracy Forum Brain Dump

My thoughts on Day 1 at the Personal Democracy Forum 2009. Feel free to respond to the fragmentation of my fragmented thoughts about fragmentation.

Sunday
Jun282009

Still Figuring It Out

My CBSNews.com Webcast on Friday was a little rough. I am mostly happy with how it is shaping up but it was stressful, mostly due to technical difficulties.

First, the broadcast was delayed because of my need to upgrade my hardware. I used a MacBook during the first pilot a month ago. On Friday I decided to use a 13" MacBook Pro but the hardware is slightly different. The VGA adapter is not the same. Since the newsroom only had the Mini DisplayPort to VGA Adapter, we had to think outside the box. We took a camera and literally filmed the laptop instead of pulling a video feed directly from it. That was embarrassing. And my bad.

Then our Ustream chat went down.

Then I conducted half of an interview with music writer Rashaun Hall when we were not broadcasting. Again, my bad.

We will get this eventually! If you showed up and participated, thank you! I don't mind letting viewers watch this project in its awkward phase. I am happy to crowdsource the idea, even if it means you see me in several deer-in-headlights moments. You've seen it before. Meanwhile, keep your feedback coming. Even if I haven't responded to you personally, I am digesting everything you have to say.

We are planning another pilot on Tuesday, June 30 at 5:30 p.m. Eastern. I hope you can watch, participate, and provide feedback. And if it is rough again, so be it. I read a book today called "Ignore Everybody" that made me feel a little better about it all. Here is one of my favorite quotes:

Meeting a person who wrote a masterpiece on the back of a deli menu would not surprise me. Meeting a person who wrote a masterpiece with a silver Cartier fountain pen on an antique writing table in an airy SoHo loft would seriously surprise me.

I am lucky to be working with the proverbial Cartier fountain pen in the way of CBSNews.com. But this is Web and resources are tight and the broadcast is a brand new idea that I am still developing, which makes it more like my own proverbial deli menu. So in the immortal words of Michael Jackson from the Bad video, "That's the way it goes down."
Thursday
Jun252009

What Are You Doing Tomorrow Night? 

I am still thinking macro. Still working on the CBSNews.com newscast I mentioned in my last post. Still feeling slightly overwhelmed. But it is an optimistic overwhelmed and the optimism comes from you!

I received SO many emails, blog comments, Tweets, and Facebook messages about my last post. I am encouraged that the news delivery model is changing and that viewers/readers/listeners want to be a part of it. Your comments were insightful, well thought-out, and helpful. If I haven't thanked you personally, I really meant to. So thank you!

For the next few weeks, I am going to be testing a news pilot on CBSNews.com. We ran one a few weeks ago but I have been traveling like a crazy person lately so I have not been able to do many more. We are going to do it tomorrow and hopefully again a few times next week. Last time I asked viewers to join me on Google Video Chat. I will do the same tomorrow, Friday, June 26 at 5:30 p.m. EST. I will Twitter a link to the pilot and I hope you can join in.

The basic principle of the show will be as follows: I will read and discuss the day's news. The show will include reports and opinions from CBS News reporters and correspondents from all over the world. They will not only discuss their reporting, they will also interact live with viewers over Google Video Chat. We will also incorporate a live chat room, a live UStream feed, and Twitter conversations. Remember this is a test pilot. It will be choppy and rough. Think of it as pre-alpha.

The challenge is aggregating social media in a meaningful way. I want viewers' voices to be heard without boring other viewers. I want the topics to be relevant, without being redundant. I don't want to be limited by commercial breaks and other broadcast constraints that keep great reporting off the air because of the parameters of time. I want viewers to feel engaged, without feeling captured and here is why: People don't pick one news medium and give it their undivided attention anymore. We read an article, watch a bit of TV, click a video, read a Tweet, and all of that contributes to our general knowledge of the world. Meanwhile, we are emailing, text messaging, checking our Facebook pages, chatting over instant message, and perhaps even talking to someone in person. That is a-ok with me. I want to figure out how to be a meaningful part of all of that. Not a disruption. A suppliment. I don't want my viewer's undivided attention. I want a fraction of the attention that you already spread around the Web and I want YOU to decide how much you engage and when. I want you to watch CBSNews.com, leave it running, and then go off and do all 543 things that you are doing simultaneously online, the way you are right now.

Of course this means that a broadcast at a pre-determined time will be a challenge. It would be better if you had a 24/7 live stream of this format of news but that is not possible due to resources. YET!

Stay with me on this! This is a fluid broadcast and you can help decide how it shapes up. Keep emailing/commenting/Twittering. I am listening. Even if I don't respond personally, I have read your comments and given them serious reflection. I think about this all the time. Obsessively so!